💲 TikTok ads

Happy Thursday! Our favorite financial guru Ramit Sethi just announced his own Netflix show called How to Get Rich. Watch the trailer here. Congrats Ramit! 👏

Here’s what’s on the docket for today: TikTok, Adobe Firefly, and Instagram Reminders. Plus a 10-minute trick to boost your creativity, and how to conduct a landing page audit.

Read time: 2 minutes and 43 seconds

Together with The Email Copywriter

Discover the secret to generating massive paydays from email

Email is the #1 most profitable marketing channel. It generates $36 to $44 in revenue for every dollar spent. But most freelancers have no idea how to write captivating copy, segment lists properly, or craft campaigns that convert.

Luckily, that’s where Make It Rain comes in. Written by $100M email copywriter Chris Orzechowski, this book reveals the secret to generating massive paydays from your (or your client’s) email list. Click here to claim your free copy.

Making the Rounds

• TikTok projected to hit $13b in yearly ad revenue by 2026. With over half the U.S. population now using the app, TikTok’s ad revenue is set to nearly triple in the coming years, going from $5.04 billion in 2022 to $13.79 billion in 2026.
  

• Adobe announces Firefly suite of generative AI image tools. The new feature makes it possible for users to create AI-generated images similar to DALL-E 2, Midjourney, and Stable Diffusion. Adobe’s also introducing a “Do Not Train” tag for creators who don’t want their content used to train the Firefly model.
  

• Instagram launches Reminder ads for events. Running ads for a live event? Now users can opt-in to in-app reminders. If someone clicks the “Remind Me” button, they’ll get three reminders from Instagram: one the day before, one 15 minutes before, and one when the event is starting.

Working For Yourself

10-Minute Trick to Boost Your Creativity

Ever wish you could generate killer new ideas on-demand?

Us too.

Sadly, science still appears to be a ways off on that one.

But there is another science-backed creativity technique gaining popularity…

That’s been shown to boost divergent thinking in as little as 10 minutes.

It’s called “non-sleep deep rest.”

Non-sleep deep rest (or NSDR for short) is basically a state of deep relaxation without falling asleep.

Meanwhile, divergent thinking is all about combining existing elements in new ways…

A process that’s facilitated by the increase in “dopaminergic tone” triggered by NSDR.

Now, the way to experiment with this technique is simple:

Lie down on the couch or bed, turn off the lights, and close your eyes.

Set a timer for 10 minutes.

Don’t worry about controlling your thoughts or focusing on breathing.

Feel free to let your mind wander.

(just don’t let yourself fall asleep!)

Then once your time is up, direct your mind to go into creative exploration and see what new ideas come to you.

If you’re curious to know more and would like to experiment with a guided NSDR meditation…

Try this one narrated by Dr. Andrew Huberman:

[LISTEN]: 10-Minute Non-Sleep Deep Rest Protocol with Dr. Andrew Huberman

Marketing Strategy

How to Conduct a Landing Page Audit

We’ve conducted 9 landing page audits over the last 9 weeks and put them all up on YouTube.

Each one follows our systematic process to evaluate landing pages in these 3 areas:

1) Above the fold

2) Below the fold

3) Offer

If you’re looking to position yourself as a strategist so you can help clients create quick wins, raise your rates, and ultimately attract better clients that will pay you even more…

Click below to check out the entire playlist on YouTube:

[WATCH]: Introducing: Inspector Lander Audits

Gig Alerts

Looking for clients? These freelance jobs were posted on Upwork in the last 24 hours:

• Poster Designs

• Conversion rate focused Copywriter

• Web3 Company Logo

• Copywriter for websites and landing page

• Facebook Ads Specialist Needed

• Google and Facebook Ad Specialist

NOTE: We only share job postings from Upwork. We’ve found it to be the most trustworthy platform with the highest-quality clients.

Furthermore, job postings must be for high-income skills like copywriting, media buying, funnel building, graphic design, remote closing, etc in order to qualify.

Quote of the Day

"Ambition is a dream with a V8 engine."
— Elvis Presley

Turning fantasy into reality requires force of will.

Sometimes you have to put the pedal to the metal to make your dreams come true.