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Happy Friday! This is the Freelance Gig, where we share news, tools, tips, and tricks to help grow your freelance business.
Welcome to the 35 subscribers whoāve joined us since the last edition.
Mentioned in todayās email: Anthropic, Perplexity, Apple, ChatGPT, and LinkedIn. Plus the ugly truth about client work, and how to find the energy vampires lurking on your calendar.
Read time: 4 minutes and 1 second
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Working With Clients
The Ugly Truth About Client Work
Confession:
Itās hard to say no to clients who want to hire you.
Especially if you got into freelancing as a way to break out of a low-paying job.
Turning down money feels plain wrong.
And look, in the beginning, you do what youāve gotta do to put food on the table.
No questions asked.
But once youāre beyond that first levelā¦
Your default answer for prospective clients should be no.
Hereās why:
Not everyone is a good fit to work with you.
This could be because of the market theyāre in or the type of business they runā¦
How they prefer to communicateā¦
What their expectations are about the work you do or results you can provideā¦
Or simply the way they view the world.
Point is:
Ignoring red or even yellow flags just to secure the bag almost always leads to frustration and regret on both sides.
So donāt make that mistake.
Develop a strong filter and get clear on what a āperfect fitā client looks like.
Then make sure you stay true to that as often as possible.
Making the Rounds
Anthropicās new Claude model can control your computer
AI search engine Perplexity launches a native Mac app
The battle between AI and media companies is heating up
Appleās first iOS 18.2 beta adds more AI features and ChatGPT integration
LinkedIn reports increase in CEO activity
Perplexity CEO proposes revenue deals for publishers after lawsuit
POLL: Have you ever used Claude AI? |
Working For Yourself
How to Find the Energy Vampires Lurking On Your Calendar
Ever heard of a time audit?
This is an exercise where you track how you spend your time for a 7-day period.
The point is to cultivate awareness about how much time youāre really putting into different tasks, and then reflect on whether that aligns with your stated priorities.
Well, the time auditās got a younger sibling thatās not quite as popularā¦
But can have an even greater impact on your happiness and productivity day-to-day.
Itās called an energy audit.
Hereās how it works:
Instead of looking at how much time you spend on each task to see if it aligns with your prioritiesā¦
Look at everything on your calendar and ask:
ā
Did this fill me up with energy? Did I feel more energized after?
ā Or did this drain me of energy? Did I feel more fatigued after?
Itās a simple assessment.
But the results can be pretty eye-opening.
Because if youāre spending the bulk of your days and weeks on tasks that drain you of energyā¦
Then youāll probably feel fatigued, frustrated, or even burned out.
Meanwhile, if youāre spending the lionās share of your time on tasks that gas you upā¦
Then youāll probably feel excited, motivated, and inspired.
So the next step is to rearrange your calendar (as much as you can) to have less energy vampire work and more of the stuff that fills up your tank.
Give this a try and let us know how it goes.
AI Prompts For Freelancers
Prompt of the Week: The Brand Name Generator
This AI prompt is designed to help you come up with a brand name for a new business.
Here is the prompt:
I'm looking to come up with a new name for my [insert type of business: service/product/website/app/etc.]. Here are the details:
1. Business Description:
- Briefly explain what the business does, the products or services you offer, and your unique selling proposition.
2. Target Audience:
- Describe your ideal customer. Include their demographics (age, location, profession, etc.) and psychographics (values, interests, lifestyle).
3. Brand Personality:
- How do you want your brand to be perceived? (e.g., professional, fun, edgy, reliable, luxurious, minimalist, etc.)
4. Tone and Style:
- What kind of tone do you want the business name to convey? (e.g., formal, casual, modern, classic, playful)
5. Keywords or Concepts to Include:
- Any words or themes you want to include in the name, or ideas/concepts you want the name to reflect.
6. Competitors or Inspiration:
- List any business names you like or dislike, as well as direct competitors. This helps refine the direction for name ideas.
7. Domain Availability:
- Do you want the name to be available as a .com domain, or are you open to other domain extensions (e.g., .co, .ai, etc.)?
8. Additional Notes:
- Any other preferences or constraints (e.g., max number of words, short and memorable, specific letters or sounds to start/end with).
Tool of the Week
Find the Perfect Domain For Your Next Side Hustle With Namecheap
Spoiler alert:
You donāt need a premium domain name to build a successful online business.
Itās kinda like having a sleek business cardā¦
Something that makes YOU feel good, but doesnāt have much impact on your customers.
But then againā¦
It does feel pretty great to find the PERFECT domain for a new biz idea, doesnāt it?
(If you saw our combined domain portfolio, youād know we think so.)
However, if youāre like us and struggle to resist the temptation to spend like drunken sailors just to acquire a domain youāre convinced you HAVE to haveā¦
Well, then youāll want to check out Namecheap.
Theyāre our go-to domain registrar because they offer domains for less across 400+ extensions.
And while it may not amount to much on a single domainā¦
Savings like these add up quick for any aspiring digital landlord with a growing collection of domain names.
So if youāre in the market for a new domainā¦
Tap below to check out Namecheap:
Bonus Points
š¼ Work: How to escape the client trap & build a creative agency you love (link)
š¤ AI: Companies look past chatbots for AI payoff (link)
šŖ Success: How Alez Hormozi made his first $10,000 online (link)
What'd you think of today's edition? |