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Happy Wednesday! Welcome to the 62 new subscribers who’ve joined us in the past 7 days. And don’t forget to check out our awesome referral rewards at the bottom of today’s email.

Mentioned in today’s newsletter: Twitter, IBM, Google and AI. Plus the secret to long-term client success.

Read time: 1 minute and 54 seconds

Together with Ariyh

Bite-sized research insights to grow your business in 3 minutes

Most marketers are stuck in the Stone Age.

New evidence on marketing, business, and human psychology emerges every day. But best practices are often based on outdated studies and old wives’ tales.

Ariyh is here to fix that.

Every Tuesday, you get 1 actionable marketing insight based on a recent scientific paper in 3 minutes or less. That’s why it’s read by employees at Amazon, Google, and Procter & Gamble.

Making the Rounds

  • Twitter plans to let users bypass paywalls and pay-per-article. Sick and tired of running into paywalls every time you click through to an article from Twitter? Soon, subscribing may not be the only option. CEO Elon Musk announced that later this month, publishers will be able to charge users on a per-article basis instead.

  • IBM to stop hiring for roles that could be replaced by AI. CEO Arvind Krishna estimates it could amount to as many as 26,000 people over the next 5 years. Yikes.

  • “Godfather of AI” quits Google. Geoffrey Hinton, a machine-learning pioneer, said he handed in his notice so he could speak freely about the dangers of generative AI and “back-propagation,” the technology responsible for many of the field’s recent advances.

Working With Clients

The Secret to Long-Term Client Success

Humans have an incredible sense of smell.

They’re also keenly aware of someone’s energy.

So be mindful of the energy you bring to client interactions.

Aim to be an energy GENERATOR.

Not a blood-sucking energy vampire.

If you can create positivity, excitement, and enthusiasm, that energy becomes infectious.

People around you will soak that up.

Ultimately, enthusiasm is a superpower…

And clients will always gravitate towards people who are fun to work with.

So do your best to keep it good vibes only.

Bonus Points

Looking to level up? We’ve scoured the internet to find even more helpful content for you across all of our favorite platforms:

📸 Instagram: How not to end up mediocre

Gig Alerts

Looking for clients? These freelance jobs were posted on Upwork in the last 24 hours:

NOTE: We only share job postings from Upwork. We’ve found it to be the most trustworthy platform with the highest-quality clients.

Furthermore, job postings must be for high-income skills like copywriting, media buying, funnel building, graphic design, remote closing, etc in order to qualify.

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