đ”ïž Google algorithm leaked to the public
Happy Friday! This is the Freelance Gig, where we share news, tools, tips, and tricks to help grow your freelance business.
Welcome to the 205 subscribers whoâve joined us since the last edition.
Mentioned in todayâs email: Google, X, Elon Musk, TikTok, and AI. Plus what to do after scoring a big win for your client, and why you shouldnât forget your freelance ABCs.
Read time: 2 minutes and 35 seconds
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Working With Clients
Scored a Big Win For Your Client? Hereâs What to Do Next
Scoring your first big win for a new client is a great feeling.
It also creates the perfect opportunity for you to make a strategic request:
Ask them for a 2-minute video testimonial.
Clients will (almost) never volunteer these on their ownâŠ
And you never want to wait too long to ask for one.
So make sure to put in the request while youâre both riding high on the heels of a job well done.
Plus, this way, you can transcribe it to text and have their testimonial in both written and video form.
Pro tip: use a free tool like Famewall to manage your client testimonials.
Making the Rounds
Someone leaked Googleâs algorithm to the public
Elon Musk says X now has 600m monthly active users
U.S. court to hear challenges to potential TikTok ban in September
AI is creating a new economic divide between the U.S. and Europe
Here are the best times to post on each social media platform in 2024
Why the average American worker struggles with loneliness
Working For Yourself
Donât Forget Your Freelance ABCs
If youâre a freelance service providerâŠ
Learning new things is essential to staying competitive:
New client acquisition strategies
New ad platforms
New skills
New tools
Etc
But donât let shiny objects distract you too muchâŠ
Make sure to review the basics of your profession at least once per year.
Weâre willing to bet youâll be surprised at just how much youâve forgotten.
And while the online service industry is dynamic and in constant flux due to rapidly changing technologyâŠ
The fundamental principles still apply.
So if itâs been a while since you re-read a key book or went back through a crucial course, carve out some time this month to do that.
AI Prompts For Freelancers
Prompt of the Week: The How-To Guide
This AI prompt is designed to help you create an outline for an actionable how-to guide.
Here is the prompt:
Youâre a world class content marketer with an expertise in crafting actionable how-to guides. Give me a detailed outline for a guide on how to [DESCRIBE TOPIC]. Include a main headline, subheads, and key points for each section. Keep the language casual and conversational. Be as specific, clear, and actionable as possible.
Tool of the Week
Unlock the power of AI search with Perplexity
AI is upending the world of search.
Google recently started rolling out AI-generated summaries at the top of its search results to decidedly mixed reactions.
But when it comes to using AI to get answers fast, weâve got a new secret weapon:
Perplexity.
Itâs an AI research assistant that integrates the three of the biggest large language models (Claude-3, GPT-4o and LLaMa 3) into a single search engine.
And weâve found it better than using ChatGPT or old fashioned Googling.
So if youâre looking to embrace the new world of searchâŠ
Tap below to try Perplexity out for free:
Bonus Points
đ€ Learning: 6 free Harvard courses (link)
â Work: 5-step checklist to help you set boundaries at work (link)
đ€ Clients: How to use LinkedIn to get more clients (link)
đ Productivity: 5 surprisingly productive things to do when youâre bored (link)
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