🛒 77% of Gen Z shopping starts with creators

Author

Jim Hamilton
April 25, 2023

Happy Tuesday! Today is World Penguin Day. So, to celebrate, here’s a fun fact about our furry and flightless friends: a group of penguins on water is called a raft, but a group of penguins on land is called a waddle. Go figure.

Mentioned in today’s morning memo: Gen Z, digital nomads, and Fiverr. Plus why your best ideas show up in the shower.

Read time: 2 minutes and 3 seconds

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Making the Rounds

  • 77% of Gen Z’s in-store shopping starts on social media. A new study released by creator marketing platform LTK reveals that when it comes to Gen Z, brands are out and creators are in, with 77% reporting they shop in-store based on creator recommendations.

  • Barbados launches new 12-month Welcome Stamp for digital nomads. Looking to disappear and stick your head in the sand somewhere? Barbados’ new 12-month Welcome Stamp will let you work remotely for a year.

  • Fiverr reveals 3 business trends to watch in 2023. Looking to stay ahead of the curve in your freelance business? Check out Fiverr’s latest Business Trends Index to find out what clients are looking for in 2023.

Working For Yourself

Why Your Best Ideas Show Up in the Shower

Creativity can be a fickle beast.

But if there’s one surefire way to come up with a great idea, it’s taking a shower.

Now, if you’ve ever wondered why that is…

And how you can harness the mechanisms at play to engineer creativity on demand…

Check out this recent article from Psychology Today:

Bonus Points

Looking to level up? We’ve scoured the internet to find even more helpful content for you across all of our favorite platforms:

Gig Alerts

Looking for clients? These freelance jobs were posted on Upwork in the last 24 hours:

NOTE: We only share job postings from Upwork. We’ve found it to be the most trustworthy platform with the highest-quality clients.

Furthermore, job postings must be for high-income skills like copywriting, media buying, funnel building, graphic design, remote closing, etc in order to qualify.

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