🎥 OpenAI launches text-to-video tool

Together with Premium Ghostwriting Academy

Ready To Escape Your 9 to 5?

Do you feel stuck in your full-time job?

• Need a simple way to make more money?

• Want a proven path to leave your corporate prison?

• Looking to start a side hustle (but don’t know where to begin)?

Then you’re in luck! 

This FREE 5-Step Playbook will help you become a Premium Ghostwriter:

• How to ghostwrite anything for anyone

• Create an in-demand ghostwriting offer

• The exact steps to land your first writing client 

Click here to get instant access.

Making the Rounds

• OpenAI launches mind-blowing new text-to-video tool called Sora
  
  

• Bluesky soars to 4.8 million users after opening to the public
  
  

• Instagram and Threads will no longer recommend political content
  
  

• X is looking to add Grok chatbot summaries of trending topics
  
  

• Largest text-to-speech AI model yet shows ’emergent abilities’
  
  

• New Bali tourist tax goes live next week

Working With Clients

Is it Ever a Good Idea to Work For Free?

Should you ever work for free?

It’s a hotly-debated topic in freelancing circles.

Some say yes, some say so.

Us?

We say it depends.

Should you agree to do unpaid work for every Tom, Dick, and Harry in your DMs?

Hell no.

But on the flipside, being strategic about working for free can help you land whale clients.

Here’s why…

Emailing one of your Dream 100 and asking them to hire you is a bad idea.

They’re busy and they don’t owe you anything.

But emailing or DM’ing someone on your Dream 100 list to legitimately compliment them and let them know how their work has impacted you…

… Then offering a small number of free assets (ads, emails, thumbnails, short-form videos, whatever it is you specialize in) with NO strings attached…

Now that can be a very effective client acquisition strategy.

Assuming the work you’ve done is good and aligns with their brand, of course.

Why?

Because you’ve flipped the script and done them a favor.

So the chances they’ll actually look and/or test your assets is much higher.

Now... how do you know which businesses to target with this strategy?

Here are 3 criteria:

1. They run paid ads

2. They email their list regularly

3. They have lots of testimonials and social proof for their products & services

These are all signs of a healthy business with a healthy marketing budget.

Start there, then use your judgment.

Working For Yourself

10-Minute Trick to Boost Your Creativity

Ever wish you could generate killer new ideas on-demand?

Us too.

Sadly, science still appears to be a ways off on that one.

But there is another science-backed creativity technique gaining popularity…

That’s been shown to boost divergent thinking in as little as 10 minutes.

It’s called “non-sleep deep rest.”

Non-sleep deep rest (or NSDR for short) is basically a state of deep relaxation without falling asleep.

Meanwhile, divergent thinking is all about combining existing elements in new ways…

A process that’s facilitated by the increase in “dopaminergic tone” triggered by NSDR.

Now, the way to experiment with this technique is simple:

Lie down on the couch or bed, turn off the lights, and close your eyes.

Set a timer for 10 minutes.

Don’t worry about controlling your thoughts or focusing on breathing.

Feel free to let your mind wander.

(just don’t let yourself fall asleep!)

Then once your time is up, direct your mind to go into creative exploration and see what new ideas come to you.

If you’re curious to know more and would like to experiment with a guided NSDR meditation…

Try this one narrated by Dr. Andrew Huberman:

[LISTEN]: 10-Minute Non-Sleep Deep Rest Protocol with Dr. Andrew Huberman

Tool of the Week

Optimize your copy and content for readability with Hemingway

Even if you’re not a pro copywriter, being able to write well is a superpower.

It helps” grease the skids” in all areas of life.

The only problem is…

Writing for business and writing for the classroom are two different things.

Five dollar words might get you an A, but it’s the two dollar words that get your message across.

That’s where Hemingway comes in.

Copy and paste your text into the free app and you’ll get instant feedback on readability:

• Adverbs

• Passive voice

• Run-on sentences

• And those dreaded $5 words

Aim to write at a Grade 5 reading level or lower.

Give Hemingway a try for free today and see how you score.

P.S: Copy and paste the above section into the app to see how we did ;)

Bonus Points

🔨 Tools: 13 must use no-code tools: (link)

🎥 Storytelling: Pixar’s storytelling formula revealed (link)

📩 Newsletters: If you’re starting a newsletter, do this (link)

📚 Books: 7 books that helped me sign 800 clients (link) 

🗣️ Audience: Warm vs cold audiences (link)